BUILDING A BRAND NEW GLOBAL BRAND

Core members of the team built what Conde Nast US reckons was the 3rd best global hotel brand in 2014.

Giving life to the quintessential Vivanta experiences, Moments and Motifs, conceiving the Avatars - its alternative life, launching nearly 16 hotels in different markets, spearheading the strong work & play, style & spirit positioning, conceiving several industry first innovations, experiential projects, community building IPs, design led departures and building a strong social conversation about a brand that was hotlisted by British Airways High Life and Travel & Leisure, was a hectic journey.

This found favour and summary with Wallpaper UK (2013) hailing it as “a stroke of genius”, and several awards and recognition that came both within and outside the industry globally.